It’s Blue. What Else Matters?
It’s blue. What else matters? In this print, poster and online campaign, we challenged true Chelsea fans to buy the new adidas home shirt without seeing it.
Photographer: Mark Zibert
Retouching: Smoke & Mirrors
It’s Blue. What Else Matters?
It’s Blue. What Else Matters?
We are a collaboration of Advertising, Technology & Culture
We made the decision, at launch, to bind collaboration into the DNA of the company. This manifests itself in the way different skills and capabilities blend and interact within the agency, as well as how we openly engage with our clients, and with the partner agencies that our clients have.
Our founding principle is that “none of us are as smart as all of us”. It is something that we have painted on our office wall. It’s about being generous with your ideas, and selfless with your attitude.
The Corner – London, Hong Kong, Shanghai
15th May 2013
The 80′s. The Decade That Made Us
The 80′s. The Decade That Made Us
Partner - Management
Neil has worked both agency and client-side, starting as an account manager at Ogilvy & Mather and BBH, before moving across to Coca Cola, adidas and then Vodafone.
Neil re-joined agency life as CEO of Publicis London. The agency topped the new business league, won multiple creative awards, and delivered record profitability and revenue growth.
Neil lives with his partner and two children in Hungerford.
+44 7919 413412
Partner - Creative
Tom started his career as an Art Director at AMV.BBDO where, at 23, he was the youngest-ever employee to be promoted to the board, then Creative Director at Campbell Doyle Dye and SHOP, before joining Publicis London as Executive Creative Director.
He has won awards at all the major shows, and during his time at Publicis London the agency won over 180 UK and International awards, including two Grand Prix, the only UK Titanium at Cannes, and 25 Golds.
A keen shot, Tom is a founding member of The London Shooting Club.
He lives in West London with his partner and two children.
We are working on a new integrated campaign for London Pride.
Work coming soon.
Partner - Strategy
Neil started his career in qualitative research, before moving into advertising as a planner at Grey, then TBWA London where he was Chief Strategy Officer.
During his time there Neil worked with Sony PlayStation, News International, Nissan, Apple and Muller, and helped the agency to win at both the APG and IPA planning awards.
He then returned to Grey as Chief Strategy Officer EMEA, where he led and won new business pitches for Sony, GSK, Vodafone, Allianz, the British Heart Foundation and Honda.
Neil lives in Ditchling with his wife and two children.
Partner - Commercial Director
Graham has held financial and commercial positions in the communications industry for over 25 years.
Most recently, Graham was CFO for Starcom / MediaVest EMEA, where he was responsible for 21 markets, then Group COO for Publicis in London, responsible for five companies covering advertising, direct communication, digital communications, publishing and production.
A keen equestrian, Graham and his partner keep two horses in Essex.
12th April 2013
Annabel Little joins us from Fallon as an intern.
1st April 2013
Adam Ellison is our newly appointed Interactive Director.
25th March 2013
Katy Lindemann joins us from We Are Friday as a digital strategist.
31st January 2013
We love the word ‘scoops’.
14th January 2013
Dylan Connerton joins us from R/GA London as a UX Lead.
8th January 2013
Aaron Cole (Ron to his friends) joins us from Fallon as a Business Director.
7th January 2013
Creatives Joe Stamp & Tom Prendergast have joined us from Iris, where they worked on adidas, Orange and Sony.
2nd January 2013
Fuller’s brewer have appointed us as their new advertising agency.
Management Accountant with experience in Digital Media, Marketing, & Real Estate.
Hobbies (summer): Beer and white wine
Hobbies (winter) Whisky & red wine
Achievements: Still married.
Through the pinhole
Super Resize Me
As part of game design collective Maximin, our Design Director Will has released a new web browser game Super Resize Me.
You can play the game here (desktop browsers only):
Maximin official websites and social network profiles:
28th October 2012
Our new creative placement team, fresh out of Lincoln University.
Born. Lived. Romford Market. Robert Amstell. Placement. Publicis. Hired. Renault. Army. iHobo. Biscuits. SCA. P&G. Awards. Big ones. Round ones. Pointy ones. Titanium ones. Mother London. Frank. Stella Artois. Boots. MoneySupermarket. Beck’s. The Corner. Start-up. Exciting. Yet to die.
30th October 2012
Welcome Edmund (designer), Richil (social strategist), Dio (digital designer) and Kevin Wong (photographer) to The Corner.
Dylan is a user experience person.
What that really means is that he helps to turn ideas into things.
Before The Corner, Dylan worked at R/GA, making things for Nokia, BBC, Getty Images & Nike.
Beyond The Corner, Dylan is by the seaside in Kent, raising two small boys, tinkering with Arduino and eating cheese.
6th January 2013
Oliver Morgan joins us from Mother as a Business Director.
26th September 2012
Celebrations at The Corner as our racehorse Raffinn came in first at Kempton this month, for the first time!
Head of Integrated Production
Danny makes anything and everything happen.
In previous lives he has worked at Mother, Creature and Anomaly, with clients like Orange, Adidas, Budweiser, Selfridges, Microsoft, Nike, Amazon and Vodafone, to name a few.
At weekends he likes to escape to the country in Beryl, the VW camper van, with Mrs B, Dilly the dog and a couple of bottles of homemade Elderflower champagne.
Tom Prendergast is my partner
Orange and adidas are previous clients
W&K India opened my eyes
I created the world’s first LOL detector
Essex is my manor
15th August 2012
Our racehorse came a respectable 3rd in the 6.05 at Kempton. Pop goes the bubbly.
Robert has worked with his old school chum Matthew for a couple of years now.
During that time their work for The Army, Renault, P&G and The Depaul Trust has won them a Titanium at Cannes, a Gold at One Show, three Guardian Mega Awards and a European Excellence Award, voted on by members of the European Parliament. They’re also proud to hold the world record for click-thru rate on a Spotify ad.
In 2011 they were the most awarded creative team in the UK.
When he’s not being ‘creative’ Robert likes to spend his time neatly wrapping his packed-lunches in tinfoil.
8th August 2012
Jonny Angel joins us from Ogilvy & Mather as Business Director.
30th July 2012
Graeme Ford joins us from Social Partners as Director of Social Insight & Data.
Graduated with a degree in Drama and Creative Writing.
Travelled the world.
Settled at The Corner.
5th July 2012
New e-commerce strategy and platform.
22nd June 2012
We’ve got a new temp. Dilly the mini schnauzer is going to be joining us every Friday.
18th June 2012
Coke have asked us to work on an exciting new project
11th June 2012
We’re launching a new range of mobile phones for CAT. Currently throwing them around the office to see if they break. They don’t.
Director of Social Insight & Data
Graeme specialises in using innovative social, digital, and mobile methodologies to connect brands to consumers, in real-time.
Previously at Phones 4u, he has developed a number of research tools to demystify the process of collecting and analysing data, and help identify consumer behaviours, attitudes, assumptions, intentions, beliefs, and trends.
He’s also a nice bloke, who likes beer.
6th June 2012
Jody joins us from Lovely Creative as a Business Director.
Previously a freelance illustrator working for Unilever, Wired and Big Issue, Adam has recently indulged his secret love of all things digi and turned his hand to web design and front-end development.
We are currently working on a number of global CSR initiatives for GSK.
4th June 2012
Barclays have asked us to work on an exciting new project
1st June 2012
Talula joins us from Grey as a Planning Director.
Gone fishing. Back soon.
Same as Joe, but with a redolence of middle class.
25th May 2012
Jonny’s arrival boosts the total number of Spurs fans at The Corner to a grand total of 3, making it the agency’s most popular football club.
Other notable achievements include being selected for Ogilvy’s 360 Fellowship Scheme, working with clients like BT, Unilever and Nestle, before joining Blue Hive, the fully integrated WPP agency for Ford in Europe as Account Director.
World Gold Council
25th May 2012
Hostelworld has appointed The Corner as its advertising agency.
Pratap crunches numbers and biscuits.
An avid McVitie’s fan, he can always be found happily tapping away on his calculator, surrounded by lever arch folders and crumbs.
20th May 2012
Danny Bush joins us as Head of Integrated Production. Previously at Anomaly, Creature, Mother and WCRS. He makes things happen.
18th May 2012
Oli started out at MTV working on the European Music Awards, before switching to a career in advertising.
Lowe, W+K London and Mother.
Nokia, COI, IKEA and HTC global.
And proud to be the first Arsenal fan in the office.
Our resident Scouser, Jody came to London seeking fame and fortune.
Along the way she’s worked at Iris and Lovely Creative, with Sony Ericsson, Vodafone, Virgin Media and Save The Children, before joining The Corner.
Fully trained in Reiki, Jody can de-stress even the most tense shoulders. Which is handy.
18th May 2012
Kelly joined us earlier this year to help get the office looking nice (www.kellyangood.co.uk), then she did a creative placement, and we’ve just hired her as a junior planner.
11th May 2012
Entering the new business league for the first time.
Brand strategy, brand design and full web build for a new online investment platform due to launch Q4 this year.
10th May 2012
Winning Moves, the game company that owns lovely brands like Top Trumps, has asked us to handle its advertising business. ‘Chuffed-ness 100’
William is a pencil, and drawing is his best friend. Not literally of course, but this romantic notion pretty well sums up his passion for all things design.
Apart from his busy life at The Corner, Will also works with design collective Maximin creating iPhone games and music videos.
He also knows a few jazzy chords on the guitar and dreams of one day playing in a jazz club.
3rd May 2012
We’re a proper agency now, with real clients and everything.
Yann Monnet, UK marketing director at Orbis, said: ‘The Corner demonstrated an unrivalled energy and passion, and a unique ability to innovate across mobile, social and advertising.’ Thanks Yann.
Caitlin grew up in Malawi, where she kept pet monkeys. She is now in charge of running our hectic London office. No change there then.
Loves to drink, cook, eat. In that order.
+44 203 544 2651
Originally a set and prop designer, Kelly joined The Corner on a placement to help make the office look nice, and try her hand at all things advertising.
After a brief stint as a creative, Kelly turned her skills to planning, and hasn’t looked back since.
Kelly loves ASOS, HOT 108 JAMZ and tweeting when she’s drunk.
Everzine ‘West meet East’
Our new multi-platform fashion magazine. In collaboration with photographer Kevin Wong, Everzine celebrates the growing influence of Chinese creativity on the western world. Check it out at everzine.co.uk
29th February 2012
Our launch party was a huge success. Thanks to everyone who turned up (apart from the Westminster Council bloke with his noise-monitor!)
Rob likes women’s football, men’s golf, Doombar, his iPhone, Instagram, Yorkshire Tea, Canadian cheddar cheese and crackers.
And any combination of the above.
Career-wise he started as a junior in the studio at Leo Burnett before joining Red Bull’s London agency Kastner & Partners, where he also worked on Oakley and the Chevy UK launch.
He joins The Corner from Cheil where he was Head of Design for Samsung.
Middle name George.
Kelly’s Pinhole Hasselblad
19th January 2012
Read Campaign’s lovely article about our new agency. A collaboration of Advertising, Technology and Culture.
Toby grew up in Barcelona, studied Graphic Design at Brighton University, and has worked in the world of fashion, arts and culture at various design studios both in NY and London.
Likes friends, beer, anomalies and climbing up steep things.
Satorial meets HTML 5
Talula has been a planner since leaving university, starting at Grey London where she worked with Pantene, Clairol, Horlicks, Sensodyne, McLeans, Greene King and Women’s Aid.
She recently won a Euro Effie for her work on Clairol, before joining The Corner.
Originally from Taiwan, Richil came to the UK to study, and explore British culture.
She loves collecting notebooks and filling them with stories.
And of course, having 珍珠奶茶 and 豆花
Hamlet Au Yeung
Passionate about design, art, music and culture, Hamlet has contributed to numerous design projects in Hong Kong, to critical acclaim.
Steady. Aim. Fire.
1st November 2012
Working with online sports retailer Kitbag.com on a new digital and print campaign.